Cairo, January 10, 2023— CIB, Egypt’s largest private-sector bank, organized an event titled “Global Cross Boundaries Window” hosted by Mr. George Blankenship, former CEO for Tesla, Apple Inc. and GAP Inc. This event demonstrated the bank's interest in investing in human capital and acquainting employees with international trends. 

Over several years, Mr. Blankenship has successfully redefined the inevitability of customers experiences in present-day markets through the development of both customer loyalty and corporate values. Due to the global changes that the world is currently witnessing, it became a necessity to understand these alterations. As a result, CIB organized this event to get familiarized with the current international frameworks and find flexible hands-on solutions for the upcoming changes.

This event was attended by CIB’s senior employees and senior management who interactively took part within the discussion while exchanging ideas, experiences and benefiting from Mr. Blankenship’s expertise within the numerous sectors that he operated in and contributed to its success. Some of the bank’s strategic clients and partners also attended this event to benefit from the experience and exchange international expertise. This event reflected the bank’s position and its innovative role in keeping up with the dynamic market strategies.